Category: Industry Insights

The hard facts: Equipment prices were already up by an average of 11% year-over-year across most categories. With the news of oil prices climbing and

Payment options at the point of sale changes buying behavior Want to stop shopping cart abandonment? Show payment options right there! Here’s an eye-opening stat:

Convert 31% more website visitors with embedded financing Today’s big thought: It’s not enough to offer simply financing. You have to integrate it. The stats

A positive experience turns customers into advocates Did you know? Customers who have positive equipment financing experiences generate 136% more referrals than those who pay

Make December equipment financing plans with your customers today Today’s big reminder: Now’s the time to be making December equipment purchase plans with your customers,

Reduce price negotiations by 45% & speed closures by 23% Today’s big thought: Want to spend less time negotiating on price? Want to get paid

Financed customers choose 156% higher specs There’s a simple way to drive premium equipment sales: Lead with financing at the outset of your sales pitch.

Offer financing early in the sales process Question: When should you address price and affordability concerns in your sales pitch? Answer: As early as possible,

Businesses that finance upgrade 18 months sooner Is there a reliable way to get your customers to upgrade their equipment on schedule? Yes—and it’s available

Take price out of the equation Small and mid-sized equipment sellers often compete with large, well-funded competitors that can afford to offer deep discounts. Yes,