Perk up your conversions with financing
Q: What’s happening in small business buying?
A: As expected, small businesses that delayed equipment purchases in 2023 and 2024 are now moving forward, creating a surge in demand.
Why it matters: Equipment sellers who offer flexible financing at the point of sale are capturing a lot of this business, closing more deals and increasing customer loyalty.
Key market insights: Our research partner found:
- Small business capital expenditures are expected to grow by 8% in 2025. (For context, that’s the highest increase in three years.)
- 68% of small businesses that postponed equipment purchases in 2024 say they can no longer delay without hurting productivity.
- Industries leading the rebound in equipment purchases include construction, healthcare, manufacturing, and food service.
What this means for you: Payment options are incredibly important right now.
- Businesses that delayed purchases are looking for fast, flexible payment solutions to help them act quickly.
- New tariffs (with the possibility of more on the way) are adding fresh urgency to businesses’ need to acquire equipment ASAP.
- Buyers are prioritizing financing options that allow them to upgrade now while managing cash flow.
- Vendors that position financing up front are capturing more sales and turning hesitant prospects into customers.
We can help you meet the moment.
- With our website integration process, we provide an easy way for customers to see estimated monthly finance payments for each product. Learn more about Integrations
TimePayment provides equipment sellers like you with easy-to-market financing solutions, speedy approvals, and weekday same-day funding to keep sales moving.
Speak to a rep today to learn more, or sign up now to get started.
Source: Proprietary 2025 Sawbux survey
