Customers prefer convenience at the curb.
What’s more convenient: paying for takeout by phone, or paying at the curb? From an outside perspective, the difference may seem trivial—a sale is a sale—but from the customer’s point of view, the two experiences are night and day.
By the numbers: A survey of 202 retailers and their customers* found online/mobile payment delivers:
- Enhanced customer satisfaction: 70% of retailers who offered an online/mobile payment option enjoyed higher customer experience ratings than those offering curbside pay alone.
- Enhanced profit: 69% reported higher per transaction margins with online/mobile pay options.
- Lower staffing costs: Mobile pay facilitates grab-and-go. Retailers with an online/mobile option had 42% smaller staffing levels than curbside-only operations.
- Enhanced customer lifetime value: Customers paying through online/mobile are a massive 315% more likely to sign up for loyalty programs.
- More “net promoters”: Customers are also 207% more likely to tell someone they know about their buying experience with online/mobile payment versus curbside payment.
Kick curbside to the curb: It’s no longer enough to just offer curbside service. The trend is moving toward online/mobile payment paired with curbside pickup. TimePayment can help dealers build a better sales experience that attracts more customers to today’s technologies.
On your side: TimePayment helps POS retailers say “Yes” to more customers, by offering best-in-class equipment lease financing, industry-leading technology, access to API, and superior account service, training, and back-office support. TimePayment has helped over one million customers with transactions from $500 to $1.5MM+, and POS retailers rely on us for the speed, convenience, and technology solutions they need to grow.
*2022/2023 Sawbux Greenwich Study of Commercial Finance Decision Makers
